COOL TM
- CLIENTCOOL TM
- MISSIONFundraising & digital marketing for joyful & irreverent high fashion brand.
- LINKhttps://www.cool-tm.com
From fundraising consulting and deck design, to content production and website development, we have been partnering with Cool TM since the very early stage of the venture. Cool TM is born with the ambition to be a company of its times, challenging the high-fashion status quo by inventing a joyful, irreverent and free brand.
Our first mission was to assist COOL TM's founders with the brand positioning, strategy, and fundraising deck. We wanted a disruptive storytelling and design to show COOL TM was more than just not another high fashion brand. We met a great success by having more than 20 investors for the first round, and an amazing first year for the brand thanks to the brilliant and very much talented creator : Thomas Monet.
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After the funds were raised, we worked together on the social media and content production strategy. Below a few images of the first photoshoot where our Artistic Director Juliet was in charge of set design.
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We were tasked to manage the production of COOL TM website in collaboration with the talented art director Benoit Canaud. Below several mobile / laptop mockups and a video of the mobile version tailor made vertical slider animation.
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Below a video directed & produced by us for the SS21 collection VR Shooting
